I printed out my concepts at a2 size and we looked at them all as a class, and talked about how they could be made better with fundamental design principles. I put up these two concepts (I wanted to do more work on them but I've not been feeling well). I definitely need to think more about the fonts, and I'm also still not quite happy with the text. I think the first one needs some rearranging, so the text is not just shoved in the bottom. I might add more birds layered behind the others, too, for more impact? The second one also needs to be more polished and clear - especially the words within the birds, which still aren't obvious.
what does each element bring: rainbow bird - represents LGBTQ community, as well as freedom and is small/cute/colourful - good, unique, want to protect it. black birds/magpies - bad, sharp and pointy and evil, black and white of the background: straight people/homophobes/discrimination etc
what does combination say: homophobes attacking LGBT people, violence, etc
how does arrangement effect meaning: the attacking, black birds use up most of the space and are traping the rainbow bird
what is the tone/atmosphere/mood: kind of harsh, with the blocky shapes? the graphic-ness is to the point
FADPS: contrast - colour vs black and white, also just the black and white in general, movement - dynamism of the birds, a bit of rhythm in the birds as well. and scale with the big black birds and small rainbow one.
Heirachies: the rainbow colour of the small bird immediately draws your eyes to it, especially with the dynamism of the black birds. The text is kind of an afterthought, and I need to work on making that better and more connected visually
negative space: there's negative space around the birds, but for the most part the whole poster is used up. that is kind of my intention though, giving a trapped feeling etc.
cropping: I've dne some on my workblog.
what does each element bring: birds same as above, but also the small ones are various different pride flags and arranged in a heart - the whole community. There are words (slurs/homophobic language etc) within the birds, representing the discrimination, the text 'they're just words' as a contradiction, what people say, which is obviously untrue because discriminatory language is extremely harmful.
what does combination say: similar to above; the magpies are swarming the lgbtq birds, trapping them in the centre. there's more of an impression of there being hundreds of them, that it's a swarm. Combination of the headline and image is a contradiction
how does arrangement effect meaning: trapped in the middle, viewed from above making the small ones seem small and vunerable.
what is the tone/atmosphere/mood: dark, scary, trapped, direct (with the text)
FADPS: contast - dark birds/colourful birds, movement /rhythm - the black birds repeating around and pointing to the centre, and scale - the small birds in the middle
Heirachies: again, eyes go immediately to small birds because of colour and dynamism
negative space: not much, but it's supposed to be trapping.
No comments:
Post a Comment